Methods of Business Administration and their Application in Tourism Enterprises: the Case Study of Blue Palace, a Luxury Collection of Starwood/Marriott Resort & Spa and Kipriots Hotel Group

Abstract

Business administration is the main and basic factor in determining the success, economic and geographic of a business. Competition in the business environment is constantly growing. This, among other things requires the development of science of management, in terms of principles, ideas, models and theoretical analysis. Briefly, the first chapter is the introduction to the subject of organization and administration describes the functions of the organization and makes clear the operations of administration, principles and rules of management and auxiliary sciences of management. In the second chapter is presented an overview of global tourism and analyze the factors that contribute to development of tourism and describe the types of companies operating in the tourism industry. The third chapter deals with the meaning and content of tourism management, analyzing the functions of tourism management and organization in tourism businesses. First is analyzed the hotel industry, then there is a continuity with the concepts of the tourism agencies and the aviation, organization, operation of an airline and a reference to the body of IATA. In the last two chapters are two case studies, the case study of the “Blue Palace, a luxury collection Resort & Spa” and the “Kipriotis Hotel Group”, to which the theory is associated with the act, we observe the organization of two large hotel companies according to the standards and laws of the business administration.